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LinkedIn, Facebook and Twitter, oh, my!

With all of the social media options available today, I could also have titled this "Instagram, Snapchat and YouTube, oh my!" Don’t you agree?

If people don’t know about you or how amazing your “widget” is, then you won’t be able to help anyone because they just won’t know. In sharing your message (or product or service) with the world at large, it’s important to actually reach out to people where they are. If they are on LinkedIn, Facebook or Twitter, then choose one or two or more and be there with them.

These days, social media is one of the best ways to meet and reach new people, and stay connected with those who are already part of your tribe! Of course, if you want to connect with your tribe in person, come to our conference in LA on November 4th and 5th ~

But even when it’s free, social media takes time and your time is valuable. With so many options, how do you choose?

There may be many things you would rather be doing… Helping clients, playing with your children, enjoying nature or writing your book. Whatever it is, it’s important, too.

So, how do you determine how and where to spend your time? Not just your online social media time. How about your in-person networking time? There are a ton of options these days… from conventional Chambers of Commerce to BNI, women-focused groups and, yes, even the Holistic Chamber of Commerce. It’s one reason we are covering these two topics (among others)n at our upcoming conference. With experts like Teresa de Grosbois, Shayla Mihaly, Paul Cholak and Naini Nakagawa, we’ll be covering the differences so you can choose the ones that are most worth your time. What is best for you (and not someone else)?

When it comes to social media, it is helpful to be there while still protecting your time spent there. There’s no need for “time suck” when you can create “time pop” instead. Yes, there are now a variety of social media management programs (like HootSuite) which can help. Still, you need to create connections so there’s a personal tribe there to see the posts you are making. 

What’s the easiest way to create new online connections? Where are those connections likely to have the most meaning for you?
A “teaser” tidbit for you: When you think of Facebook as a backyard BBQ, and LinkedIn as business networking, ask yourself about big picture questions as well ~ Where will you find the people who NEED and/or WANT what you have to offer? Where will you find the people who can afford to pay for your products and services?

If you are juggling questions about where and how to spend your time, energy and money, social media can certainly be a good solution as long as you are choosing to use the best one for you!

Would you like Camille to speak at your next event?  Call her office to check her availability: (310) 490-6862 

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