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5 steps to writing your eBook

07 Jan 2019 | Posted Under Writing
I shared how I found
my niche. Today, I'm going to
share the 5 steps I took
to getting started.

1. Wrote an ebook that I gave away for
2. Created a 2-part teleseminar
on how to write an ebook (because that
was my topic) that I gave for
(There were no webinars in those days,
today I would start with a webinar)
3. Drove traffic to it.
4. Built my list
5. Offered a workshop on how to write
an ebook.

It's not hard, but it does take
work and know-how.

The key is to figure out who
your market is, the need they have,
and then offer a solution and keep

And start by giving value.
I gave a lot of value in the ebook
and the teleseminar. I gave it
in two parts and it ran two hours.
It didn't take my audience long
to figure out that I knew what
I was talking about.

And finally traffic. I was lucky
because the late Mark Hendricks
used to do something called
the 12 Days of Christmas
where almost 80 marketers
gave gifts, and I was
able to build my list from 200 to 1600
in two weeks, so I had a big enough
audience to make money quickly.

But, I'm not going to lie, getting
ready for the Christmas offer was hard
because I was a newbie and didn't know
what I was doing so I relied heavily
on my web person for guidance with
the tech stuff and there was a lot of it.
It's much easier today!

And as far as traffic can do
it with eBook promotions, creating a challenge
participating in other people's summits
and bonus offers,  joint ventures, and
social media, and/or ads.

So, that's the formula.
You just have to believe you can do it
and create a plan, or hire a coach
to walk you through it.

Tomorrow, I'll share how you can
get a funnel built, so you can get
started. (Hint: it's  a lot less work
now than it took when I was getting


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