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#TwitterTip: Shorten Up Your Tweets – 100 is the New 140

One thing I noticed during the #GaryLoperTwitterParty is that when I tried to ReTweet (RT) many of the attendee’s tweets, I needed to edit the tweet to make it fit within the 140 character limit.  Many times I could not RT a tweet because of the length and the time it would have taken to shorten it.  Which means that there were a lot of tweets that were not shared because they were just too long; and with the speed of the Twitter Party, it was not possible to edit on the fly – meaning your message, which was great enough to catch my attention, was not shared by me or other attendees.

There are a couple of unique factors to consider when tweeting at Twitter Parties/Chats.  The length of the hashtag must be kept in mind as well as any URLs you’ll be sharing.  With my long hashtag – 23 characters – and URL – 20 characters, you only have 97 characters to share the rest of your message.  Brevity will become your best friend on Twitter, eliminating non-essentials words to convey your message in an eye catching headline.  Another option is to create a multi-part tweet reply to the question.  For example, you’re answering Q11 and need more than 100 characters to share your message.  Your two part response would look like this:

A11 ————– URL-LINK  #Hashtag

A11a —————-   #Hashtag

Giving a little extra thought in composing your Twitter Party Tweets will make it so much easier for others to RT them, thus expanding the potential audience of your message and business.

Happy Tweeting!

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