How to Find
Your Best Followers
I love to help new clients discover how to create connections
and conversations on Twitter. There are enormous possibilities. Most ‘newbie’s’
on Twitter get overwhelmed with all the conversation or broadcasting that fills
up in their Twitter stream. The first step is having fun with the engagement.
Imagine that Twitter or any other social media platform is a
huge networking event. For your best success, connect with people who have similar
interests in what you want to share. Those interests are certainly not
limited to the product or service you are offering. It is probably very
rare for people in your current audience post to be looking for your service.
Occasionally people do make that request – but, how are you going to find them?
We’ll get back to that shortly. The odds are reasonably small that this will
happen and turn into a sale for you right away.
In working with a couple of new clients with specialized niches, we looked for
people that the clients could connect with. The most effective tool to find
both potential prospects and other people offering a similar service is the ‘Search
Box’ on Twitter. This search box is a powerful Google type engine. Type
in the keywords you are looking for, and you’ll get both a list of people who
have those terms in their bios, as well as those who have used any of the terms
in a tweet.
If you are new to Twitter with a specific niche, I believe it is in your best
interest to watch and learn from your ‘competition’, and duplicate their best
practices and find ways to enhance your presence by providing what they are
In creating a conversation with people posting a question related to the terms
you are using; please do not start
out your conversation with a pitch. No one likes the guy at the networking
event who runs into you, and pushes his or her card in your hand, making some
claim or promise. My suggestion is to take some time and connect with that
new person. You already know that there is some level of interest, but you want
to create a relationship that goes far beyond a single sale. Perhaps
truly connecting with them will create a long-term customer, and better yet a
By being specific with your search term, it will provide targeted
results. Use “quotation marks” around the word or words. A search for
Belly Dance will bring up all recent tweets with the words Belly and
Dance. But a search of “Belly Dance” will generate a much more targeted
The ‘Search Box’ on Twitter is the best place to begin your search. There are
other directories where people can list themselves within categories, which
generally are people who want to be found by prospects.
Hope you find all the conversations you are searching for, and locate new
friends, connections, ambassadors, and clients.
I am grateful for the generous comments I have already received
on how to Master The Twitterverse . . .
how it has helped to increase their following and enhance the ease of using
Twitter. I would be honored, if
you would share your experiences, and what you liked best about the eBook on my
If you haven’t read my
free eBook, receive your copy here.
Please feel free to email me any of your comments: Gary@GaryLoper.com
Watch my video
on Frequently Asked Questions About Twitter.
Interested in One-on-One Twitter Consulting? Check out my packages.