Thank you Gary for coming to Tampa a month ago today (1/6/10) to share your insights on how we are all in the eyeball business!
You reminded us to Focus on our message not the platform. We don't like to be sold to. That word of mouth advertising closes the sale 70% of the time vs. traditional advertising 12% of the time - the advertising billion trillion $ industry isn't working like it used to. Twitter signs up 60 million users annually. Facebook signs up 1.2 Million a day!
Leaving a legacy is grater than currency.
Consumers are going through customer service shif. With twitter there is nothing to hide - everyone knows now if you care.
Don't lie to yourself, get real with yourself.
Benefit to consulting - strategize and execute!
We need to blog, blog, blog!