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The Most Underutilized Customer Service Tool

When we think customer service, we think of important standards like:

  • friendliness/courtesy
  • timeliness/immediacy
  • reliability
Well, here's another that belongs on the list but is consistently ignored:
  • The impression you make on your customers & prospects while they're on-hold.
70% of ALL business calls are put on hold.
North American Telecommunications Association
and Teleconnect Magazine

Most businesspeople don't recognize these moments as the jewels they are for improved customer retention & new customer development.

Here's why it's important...and what to do about it...

Read on

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